Version 2.0 – Created 2019-10-17
Who We Are
The Website is a platform for educating physicians, patients and others about the therapeutic value of medical cannabis. Visitors to the Website can obtain and share information, and purchase items related to medical cannabis (collectively, the “Services”).
- Your Personal Information and How We Collect It
- Your Personal Information and How We May Use It
- Your Personal Information and How We May Share It
- Your Personal Information and How You Share It
- How You Can Access, Update or Limit Your Personal Information
- How We Can Make Changes to This Policy
- How You Can Contact Us About This Policy
Your Personal Information and How We Collect It
Information You Provide
We collect information you provide to us through our websites and to affiliated micro-sites that are owned and operated by Rx Leaf. We collect your information when you create an account, subscribe to a newsletter or email, download digital materials (e.g. infographics, ebooks, etc.), sign-up for a webinar or otherwise communicate with us through our websites.
The data we collect from you can include personal information. Personal information is data that can be used to identify an individual (such as first and last name, e-mail address, address, telephone number etc.). Furthermore, to ensure that you have a genuine interest in our content, products and services, we may also ask for work-related information such as your job title, your company name, technologies you use, your area of work or industry, the type of business you work for or own, and your scientific interests. We do this to ensure that we are providing you with information that is relevant to you and your field of study or work. At no point will we ask for any “sensitive” information such as religious beliefs, political affiliation, racial or ethnic origin or any other information that does not pertain to your activity or interest in the sciences.
Once registration is complete no further information is required for free access to this site. Additional personal information from visitors may be required to participate in online forums.
Information We Collect
To optimize our website, match content to your needs and deliver a more personalized user experience, Rx Leaf also automatically collects information regarding your use of our websites. When visiting our brands online, we log information about your visit and also use tracking mechanisms such as cookies, pixels and scripts to collect information about your interaction with our websites or emails. These can be used to provide you with additional information that is relevant to your work or scientific areas of interest.
Cookies are digital text files placed on your computer. Using cookies is a common practice. We may place cookies on your computer to allow us to recognize you on our websites when you visit us, to measure online traffic, to present you with relevant products or services, or to customize your experience. We use session cookies to make navigating our website easier, and they expire when you close your browser. Additionally, tracking cookies are used to help us understand how you use our websites, they enhance your user experience, and they remain on your computer or device for an extended period of time.
Your browser may include settings that allow you to block cookies or be notified when cookies are being used. Please be aware that if you block or remove cookies, certain features and functions of our websites may be unavailable or may not operate optimally.
Pixels are small graphic images placed in web pages and e-mail messages. They may be used to count the number of visitors to our websites, to monitor how users navigate our websites, or to verify how many articles or links were viewed.
Scripts are used to collect information about your interactions with our websites. They are temporarily downloaded on your computer from our server, or the server of a third-party we work with. They are active while you are connected to our websites, and are deleted or deactivated thereafter. We do not install or download any software to your computer as part of your user experience.
Information from Other Sources
We may also collect or purchase information from other industry sources, such as partner websites, events, webinars, etc. Your personal information is only collected and stored in our databases if it is publicly available and there is a clear link between your area of work and the content, products, and services we offer. We may also combine this information with information we have already collected about you in order to understand your needs better and provide you with a better user experience.
Known Canadian residents will never be contacted unless they have provided their personal information through our websites, affiliated micro-sites, over the phone, webinar or at an event or conference where they have expressed consent to be contacted by Rx Leaf and its affiliated brands.
Your Personal Information and How We May Use it
The personal information gathered about you is used for a variety of purposes. The first is to build up a demographic profile of our subscribers, allowing us to better match our content and services to your interests. Obviously, the more accurate the information you provide, the better we can do this. For this reason, we encourage you to regularly update your profile to provide us with the most accurate information possible.
In addition, we may use your personal information for other purposes that include:
- Facilitating, managing, personalizing and improving your online experience;
- Responding to your comments, questions and requests, providing customer service, sending you informational notices, and contacting you if we need to obtain or provide additional information;
- Managing your online account(s), including purchases, orders, payments, returns, and exchanges;
- Sending you technical notices, updates, security alerts, support and administrative messages;
- Communicating with you about products, services, offers, promotions, coupons, newsletters, events and providing information we think will be of interest to you;
- Conducting research and analysis, including focus groups and surveys about current services or of potential new products and services;
- Preventing and addressing fraud, breach of policies or terms, and threats or harm; and
- Sending you advertisements and communicating with you regarding services, products, and events we think may interest you
Your Personal Information and How We May Share it
Information Shared With Our Service Providers
We may disclose your information to other companies to ensure the smooth provision of products and services that you have purchased or requested from us. If you have made a purchase or request with us your data will be principally used to provide you with your purchase or request as well as your registration or other services and facilities. This includes third-party service providers that assist us with processing credit card payments, webinar platforms that host our online events or customer relationship management applications where we house your information. These service providers are prohibited from using your personal information for any other purpose(s) than to provide the services we have contracted them to perform.
Information Shared Within Our Group
Your details may also be shared with the partner companies of Rx Leaf. These companies may use your details to send you information about products, promotions and special offers that we think may interest you, and also to complete your personal profile across each of our brands.
Information Shared With third-party Advertisers and Sponsors
Your personal information is also used in our dealings with the third-parties with whom we work. To provide incentives for these third-parties to continue working with us, Rx Leaf does share some information about our visitors, as detailed below.
We may monitor the activity of visitors accessing the site and share data about this activity with publishers and advertisers. If your company, job title, areas of work, technologies used, type of business or areas of interest are a match for the types of products or services offered by a third-party company, your personal data can be used to share product, service & event offers from a third-party company. If you participate or engage with an offer through our websites or emails, we may share your personal information with the associated third-party. Our aim is to provide you with information on the latest topics, products, studies and information on cannabis or its related products. If you show interest in particular web pages or materials on our website, we may communicate with you about sponsored content related to your visits to help promote cannabis or hemp based products and services on behalf of our third-party suppliers and vendors. Finally, we may provide your information to our third-party advertisers and sponsors for them to contact you directly when you have clearly engaged with content related to their products or promotions. This information is only provided to them when we have determined that you have shown a legitimate interest in their products or services by engaging with their content on our website or emails.
We also attempt to contact our subscribers on a regular basis via email to give them the opportunity to opt-out of third-party communications to ensure they are given the choice to review their subscription preferences.
Your Personal Information and How You Share It
Our websites may include features, such as message boards or comment sections, that allow you to freely submit your personal information that can be viewed by others. We and others can store, display, reproduce, publish, distribute, or otherwise use such information in any format, and there is no guarantee that we will attribute the content to you. Keep in mind that if you post information on our websites, others can access and share that information with third-parties as well.
How You Can Access, Update or Limit Your Personal Information
Accessing and Updating Your Personal Information
We have designed our websites so that it is easy for you to access and update the personal information that you shared with us. Individual eNewsletters, email communications and third-party communications can be immediately unsubscribed from by clicking an unsubscribe link within them. Please note that your opt-out will not affect subsequent subscriptions or non-promotional communications from us, such as administrative and service announcements. If you require further assistance updating your details please contact us.
You are also entitled to be informed about all the information Rx Leaf collects about you. You are entitled to receive and review the information. You may also request to have Rx Leaf change information about you that is held by us and that is incorrect. Please contact us for this information.
Limiting Collection of Your Personal Information
Cookies can be disabled or removed using tools available as part of most commercial browsers. In some instances, a browser may include settings that allow you to block cookies from being placed on your hard drive. Be aware that if you disable or remove cookies and similar technologies, some parts of our websites may not work properly. Also, if you revisit our websites from a different computer or browser, you may not be able to limit browser-based tracking technologies in the same way.
Our websites use third-party web analytics services, such as Google Analytics, to help us analyze how visitors use our websites. To learn more about opting out of being tracked by Google Analytics, click here.
How We Can Make Changes to This Policy
How You Can Contact Us About This Policy